Local Kitchens
Saturated Direct Marketing
The marketing director of Local Kitchens contacted us to ease its workload to help promote a new locations grand opening.
We collaborated with their marketing team to design promotional trackable postcards to deliver to locations based on postal route maps.
Preparation
We started this campaign by looking at the past designs Local Kitchens had used. Then collected all assets from the client. Logos, and images needed to be resized, sharpened, and cropped.
A layout draft was presented to the marketing manager at Local Kitchens. After revisions were completed the client approved proof live in a virtual meeting.
Location for delivery was based Postal code routes.
Results
During Locals new location opening we provided thousands of targeted direct mail postcards designed with trackable QR codes to properly analyze the effectiveness of the campaign.
Enticing the general public to try the new locations multiple food offerings with a monetary promotion. Increasing the flow of natural and paid customers into the restaurant. And spreading word of mouth in a local environment to establish a staple in the community.
Services Completed
Graphic Design
Direct Mail Campaigns
1v1 Consulting
